Seven’s AFL scores big in Brisbane
Highest AFL non-finals audience in more than 10 years
The biggest Brisbane AFL audience for a regular season match since 2010 tuned into the Seven Network last night, with 107,000 local fans cheering the Lions on as they romped to a 44-point win over Geelong at the Gabba.
It was the largest AFL audience in Brisbane for a home and away fixture since Brisbane v Carlton in 2010, and the first time in more than a decade that Brisbane’s average audience topped 100,000.
Brisbane’s average AFL audience in 2021 is up 38% on 2019, the biggest growth of any market on Seven.
Managing Director Seven Melbourne and Head of Network Sport, Lewis Martin, said: "Last night was an incredible result and again shows that AFL footy continues to go from strength to strength in Queensland.
“It’s a continuation of the remarkable support Brisbane fans showed the AFL during the 2020 season and underlines just how strong the connection is between Queensland and Australian footy.”
Last night’s broadcast reached 1.83 million people across the country, averaging 781,000 viewers nationally and 582,000 in the capital cities. It was #1 in its timeslot in 25 to 54s and total people.